A brand-to-shelf design studio out of Philadelphia
Working with Budder Creative has been a fantastic experience! They consistently deliver smart, impactful creative and are a true asset to our marketing.
- Alicia Avallone, Ethos Cannabis
"Budder has been an invaluable and trusted creative partner for a range of projects....their expertise in branding, packaging design, and product displays has been instrumental in defining our market presence."
- Steve Whittier, Harvest Health
"Budder [makes] packaging easier — straightforward, transparent, and reliable. It’s rare to find a team that understands both the creative side and the production side..."
- Rahul Patel, Hamilton Farms
The Team
The Budder team brings together backgrounds in graphic design, industrial design, production, and retail. The mix of creative perspectives and experiences help connect dots that are often treated as separate disciplines. Our work has been recognized with multiple industry awards, but we're most proud of the leaders and visionaries we've come to know and work with over the years.
Laksman Frank
Founder | Creative Director (Brand)
Laksman Frank is a creative director and graphic designer with more than 20 years of experience helping organizations communicate complex ideas with clarity and impact. His career was shaped in part by working alongside Ray Kurzweil, translating breakthrough ideas into compelling visual communications, marketing campaigns, presentations, and published works. Over the years, he has led branding, packaging, digital, and marketing initiatives across technology, health and wellness, consumer products, and emerging industries. At Budder, he helps brands uncover their unique voice, build meaningful connections with customers, and create systems that scale consistently from strategy through execution.
Michael Marra
Founder | Creative Director (Retail)
Michael Marra is an industrial designer with more than 20 years of experience creating branded environments, retail experiences, and physical brand systems for brands including Estée Lauder, Trulieve, Aveda, Johnson & Johnson, and DKNY. Before co-founding Budder Creative, he co-founded Touch Design Studio, an award-winning environmental design firm featured in Architectural Digest, Dwell, GQ, Surface, and W Magazine. At Budder, Michael draws on decades of experience shaping how products are encountered, how environments influence behavior, and how brands come to life in the real world. His passion for solving retail challenges ultimately led to the creation of Budder Displays, a modular display system designed to help brands and retailers create more flexible, effective customer experiences.
Jaya Frank
Design Manager
Jaya is that rare design manager who's just as happy sketching out a concept as she is making sure it actually ships on time. With a BFA in graphic design and a decade of running creative projects, she brings real design chops to her role, acting as the bridge between clients, vendors, and our team across retail, marketing, packaging, and branding work. She's hands-on with everything from timelines and budgets to keeping designers on track — and because she can actually design herself, she knows exactly what to look for when checking production files. When she's not steering projects to the finish line, you'll find her soaking up the Florida sunshine and chasing her next outdoor adventure.
Erica Sadler
Operations Manager
Erica is proof that you can be a total systems nerd and a true artist at the same time. She handles business and studio management, which is a nice way of saying she's the reason we don't reinvent the wheel every single project. With an art degree from MICA, she brings a creative eye to the operational side of things — building systems that are actually thoughtful, not just functional, which is exactly why she fits so well at a place full of people who'd rather build something new than use what already works. Outside the studio, that same creative instinct shows up in her metalworking, foundry projects, and performance art, where she likes to take a big feeling or experience and boil it down to its rawest form.
Jess Williams
Brand Designer
Jess Williams has spent the last decade+ making brands look like they actually have their act together — working across corporate giants, scrappy startups, and large-scale interior spaces that span New York City and Philadelphia. These days she's traded city skylines for mountain trails, calling Asheville home. When she's not deep in a rebrand, you'll find her somewhere between a guitar, a campfire, and a patch of wild herbs she's probably already identified by Latin name. Jess is a adesigner who can craft a cohesive brand system and tell you which plant in the woods is medicinal — and honestly, both skills come in handy.
Antonio Leon
Brand Designer
Antonio brings a sharp design edge and fresh perspective to our work. He is a multifaceted creative helping with everything from packaging and branding to editorial and social media, always ensuring his concepts are as practical as they are eye-catching. He’s the kind of team member who is quick with a smile and ready to dive straight into a project, combining his creativity with an easygoing vibe that makes collaborating with him a breeze for both us and our clients. Based out of Buenos Aires, Antonio naturally draws on his surroundings and diverse cultures to keep our team's ideas fresh and colorful.
Good. Better. Budder.
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"In a crowded marketplace, fitting in is failing."— Seth Godin
